Wednesday, February 10, 2016

Space NK Beauty Intelligence Campaign & Beauty Edit GWP

Press Release & Press Sample (Affiliate Links)

Spring 2016 will be remembered in the beauty world for its celebration of individuality, with many designers opting to accentuate the individual characteristics of their runway models, rather than creating an army of beautiful clones to present their collections. This spring, we’ve collaborated with five women -- each with a personal relationship with beauty -- to showcase Space NK’s Spring/Summer ‘16 looks, tailored to suit each one of them. 
Sophie Beresiner
The Art of Strobing
The new highlighting trend known as strobing, an ingenious technique that illuminates the areas of your face that naturally catch the light, was featured on runways including Balmain and Victoria Beckham.
We worked with Sophie Beresiner, Beauty Director of Elle UK magazine, to create a beautiful interpretation of this look which particularly suits her complexion.

“I love strobing on my skin because it’s like the antidote to contouring. It does the same sculpting job, but because it’s adding highlight to all the high points, it’s a much fresher & neutral finish.” – Sophie Berliner 

Princess Julia 
Doll Eyes
Princess Julia – DJ, writer, and beauty addict -- has been obsessed with makeup since her days as a punk in the 1970s. She loved the doll eyed mascara look we created for her, inspired by the runway shows of Marni and Mary Katranzou. 

Victoria Ceridono
Bold vs Bare
The trend for bold vs bare lips, as seen on the DKNY runway, continues the theme of individuality. We worked with blogger and Vogue Brasil Beauty Editor Victoria Ceridono to create a look which celebrates both options, and the way a change of lipstick can make such a big impact on the way you feel and look.

Rebecca Fletcher
Soft Metallics
Space NK pro makeup artist Rebecca Fletcher was brave enough to put down her brushes and allow us to create a Julian McDonald inspired runway look on her, with soft metallic smnokey eyes and elegant glossy skin.

MJ Tollo
Color Play
Several runway shows, including Rodarte, featured eye, cheek and lip colors in pastel shades applied in soft washes of color. We designed our own take on this look for hair stylist from Windle and Moodie MJ Tollo.  

Shop Color Play here. This look can be achieved by these products: Hourglass Veil Mineral Primer SPF 15, By Terry Baume de Rose Nutri-Couleur, Tata Harper Volumizing Lip & Cheek Tint, Eve Lom Sheer Radiance Oil-Free Foundation SPF 20, Lipstick Queen Jungle Queen, Laura Mercier Eye Chromas Palette, By Terry Ombre Blackstar, Laura Mercier Creme Smooth Lip Color, Nudestix Clean-Up Pencil, Lord & Berry Supreme LinerSpace NK Eyeshadow Brush, By Terry Pencil BrushKevyn Aucoin The Small Eyeshadow/Eyebrow Brush, By Terry Ombre Blackstar, Kevyn Aucoin Small Eyeshadow Soft Round Tip Brush, Hourglass Visionaries Shadow Duo in Lagoon, By Terry Give Me 5 Smoky Eyes Kit and Jin Soon Tila.
This February 11th, Space NK will host the “Spring Beauty Edit” event across all of our 25 US locations. I will be posting pictures of the actual gift bag as soon as I receive it this week!

During this special shopping event, customers will be perfectly prepped for the new season as we present the latest in spring trends and looks from our “Beauty Intelligence” spring campaign. Guests can meet with experts from some of our finest brands for makeovers, advice and tips. Event times, featured experts and services vary by location.

Exclusively for the event, and while supplies last, shoppers who spend $250 or more will receive a gift with a selection of must-haves from 25 of our featured brands (deluxe, travel and full-size items). For the first time, our loyal N.Dulge members will have early access to the gift on February 9-10 before the offer opens up to the public on February 11th. This gift with purchase will sell out in stores early, but will also be available to online shoppers at spacenk.com on February 11th (US only).
Valued at well over $400, the gift includes:

·         Space NK Limited Edition Cosmetic Bag
·         111SKIN Space Defence Bright Eye Lift Gel NAC Y2 (5ml)
·         Bumble & bumble Straight Blow Dry (15ml)
·         By Terry Mascara Terrybly in Black Parti-Pris (4g)
·         Chantecaille Bio Lifting Cream+ (5ml)
·         Diptyque Candle (assorted scents, 35g)
·         Eve Lom Cleanser (20ml plus muslin cloth)
·         Goldfaden MD Plant Profusion Regenerative Night Cream (7ml)
·         Juara Candlenut Hydrating Shower Gel (59ml)
·         Kat Burki Complete B Eye Crème Concentrate (5ml)
·         Kevyn Aucoin The Eye Pencil Primatif in Defining Navy (0.024oz)
·         Lancer The Method: Polish (0.5oz)
·         Lilah B Divine Duo Lip & Cheek trio in b.real, b.fearless, & b.sassy (0.6g x3)
·         Lipstick Queen Vesuvius Liquid Lipstick in Vesuvian Candy (full-size)
·         Lord & Berry 20100 Crayon Lipstick in Intimacy (0.06oz)
·         Malin + Goetz Grapefruit Face Cleanser (15ml)
·         MD Solar Sciences Mineral Crème SPF50 (.25oz)
·         Mila Moursi Revitalizing & Beautifying Oil (8ml)
·         Mio Workout Wonder (30 ml)
·         Natura Bissé The Cure Sheer Cream (3ml)
·         Oribe Supershine Moisturizing Cream (15ml)
·         Philip B. Light-Weight Deep Conditioner (0.5 fl oz)
·         Radical Skincare Advanced Peptide Antioxidant Serum (8ml)
·         Ren Keep Young and Beautiful Instant Firming Beauty Shot (10ml)
·         Rodial Bee Venom Cleansing Balm (20ml)
·         Sunday Riley Good Genes (10ml)
 The bag measures approximately 11 1/2" W x 10" H
Visit spacenk.com or follow them on:
Instagram & Twitter @spacenkusa.
#SNKbeautyedit
Affiliate Links

20 comments:

  1. Great campaign, they all look so beautiful.

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    1. I completely agree, Melissa! It really is such a gorgeous campaign!

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  2. What a great idea to feature this year's makeup trends with women who they admire in different fields! I especially love the dress that Princess Julia is wearing, gorgeous.

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    1. I agree, I think it's one of the best campaigns for that very reason! Princess Julia's dress is really gorgeous!

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  3. I love seeing the trends in use. The Colour Play lip shade is stunning.

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    1. I do too, Bailey! The Color Play Lip is definitely my favorite as well! It's actually a shade that I would wear all of the time!

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  4. Bold/bare lips for me, sooo predictable ha?!

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  5. Truly beautiful women there. What a fabulous GWP! I've shopped at SpaceNK only twice but love the customer service.

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    1. I completely agree! The campaign is visually so stunning! Space NK always has amazing its with purchase for their Beauty Edit events! Their customer service is absolutely exquisite!

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  6. I love the wide range of skin tones in this campaign... gorgeous. I have not shopped a SpaceNK but I'm intrigued.

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    1. It is a gorgeous campaign! Space NK is an awesome universe unto itself!

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  7. I haven't shopped SpaceNK yet but I need to take a look!

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  8. I've never been to a SpaceNK, but I'd dying to go!

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    1. It's a really wonderful retailer! You will have a very bad case of the "I wants" when you see their beautifully curated and edited collection of luxury products!

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  9. I love the Doll Eyes look and her dress is so adorable!

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