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Friday, August 22, 2014

Press Release | Jonathan Cohen Collaborates with Shu Uemura Art of Hair


CELEBRATED FASHION DESIGNER JONATHAN COHEN
COLLABORATES WITH SHU UEMURA ART OF HAIR
ON MUST-HAVE TRAVEL ACCESSORIES FOR WOMEN ON THE GO

NEW YORK, NY (August 2014) – Cult-favorite hair care brand, Shu Uemura Art of Hair, has partnered with fashion designer, Jonathan Cohen, to create two limited edition beauty bags that combine function and fashion for women who are always on the go. For his first collaboration, Jonathan was inspired to design each bag to meet the beauty needs of his exclusive clientele, with a soon-to-be coveted design taken from his Fall/Winter 2014 ready-to-wear collection.
Cosmetic Case (8” x 3.5” x 1.5”)
Beauty Bag (8” x 4.5” x 3.5”)

Known for his eye-catching prints, the bags feature a modern take on the traditional polka dot with Jonathan’s original “Dripping Dots” pattern in a royal blue with pops of color. The larger, dual-compartment, all-purpose Beauty Bag measures 8” x 4.5” x 3.5” and is the ultimate travel case for any destination.  The smaller Cosmetic Case measures 8” x 3.5” x 1.5” and easily fits inside any handbag.  The bags are made of Europrene water-resistant material and feature a canvas lining to safeguard products.  Handmade in the USA, the bags also boast a gunmetal zipper with Jonathan’s signature. The perfect sizes for toting all beauty essentials, the bags fit Shu Uemura Art of Hair’s travel size shampoos, conditioners and iconic oil Essence Absolue, as well as “purse perfect” stylers Volume Maker and Touch of Gloss.

According to Cohen, there are two constants that run through his creative focus – a love of vibrant coastal culture and a strong impulse to transform simple materials into something unexpected, mysterious and covetable.

 “I have been working with Shu Uemura Art of Hair on shoots for the past four years and it quickly became our go to,” says Jonathan Cohen.  “I love the brand’s unique and artistic approach to beauty, and appreciate that it is known for sourcing the purest and most precious ingredients for their products, which is the same approach I have when finding fabric and materials to use in my own collection.”

Shu Uemura Art of Hair inspires beauty through the freedom of art, curated by a community of artists, patrons and innovators joined in collaboration.

“Jonathan is an ideal partner for Shu Uemura Art of Hair as his passion for art goes beyond fashion design and extends into music, architecture and culture,” says John Costanza, VP and General Manager of Shu Uemura Art of Hair. “He describes his ultimate woman as someone who is bold, elegant and equally rebellious, which perfectly mirrors the women who can’t live without our hair care and styling products.”

The Jonathan Cohen for Shu Uemura Art of Hair Beauty Bag retails for $98, or get it with three on-the-go beauty essentials, Full Shimmer Shampoo, Full Shimmer Conditioner and Essence Absolue in convenient travel sizes, for $162.  The Cosmetic Bag retails for $48.  Both bags launch on August 1st at select Shu Uemura Art of Hair salons, Jonathan Cohen retailers and on www.shuuemuraartofhair-usa.com (Unaffiliated link)

ABOUT JONATHAN COHEN
With an expertise in design and pattern making learned from his studies at Parsons School of Design, refined in the studios of Doo.Ri Chung, Ashleigh Verrier and Oscar de la Renta where he apprenticed, Jonathan applies a knowledge of high quality fabrics and superb fit to create womenswear collections under his eponymous label.  Born and raised in San Diego, California by Mexican parents, Jonathan Cohen in partnership with Sarah Leff, who oversees the operational and commercial side of the business, was founded in 2011 in New York City.

ABOUT SHU UEMURA ART OF HAIR
Mr. Shu Uemura leaves legacy around the globe for contemporary beauty. With his same unwavering passion for creating innovations in skincare and makeup, Mr. Uemura expanded his beauty expertise to launch Shu Uemura Art of Hair in 2007. Shu Uemura Art of Hair is known for their artistic approach, unique ingredients and has quickly become an industry favorite amongst stylists and celebrities alike. Today Shu Uemura Art of Hair is found in the most unique, upscale settings, where the experience of beauty, art and style are appreciated.

Be sure to follow Jonathan Cohen and Shu Uemura Art of Hair on social media:

Jonathan Cohen:
·       Facebook: Facebook.com/pages/Jonathan-Cohen
·       Twitter: @JCohen_Studio
·       Instagram: @jonathancohenstudio

Shu Uemura Art of Hair:
·       Facebook: Facebook.com/ShuUemuraAOH.USA
·       Twitter: @Shu_ArtOfHair
·       Instagram: @ShuArtOfHair
·       YouTube: ShuUemuraArtOfHair

#JonathanCohenForShu

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